CLEVERDIS
EMPOWERING
THROUGH CONTENT
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Bringing you our unique, in-depth knowledge of markets, experience of professional networks, our team is committed to reinforcing your reputation and visibility by creating premium, engaging content.
All of the content we create is designed to help your key targets’ decision-making process, enabling smarter and more strategic purchasing. Cleverdis offers a unique communication opportunity to maximise your brand presence, within your targeted B2B ecosystem, and support your commercial ambitions, for the better.
OUR SOLUTIONS
BUILDING STRONGER RELATIONSHIP ALL YEAR ROUND
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OFFICIAL DAILIES
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Platforms to attract trade show visitors, maximise business opportunities and provide buyers with all the key news and updates they need during the show.
NEWSROOM
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Engaging websites with key market news: a cutting-edge, informative and seamlessly updated platform to make your brand a celebrated infl uencer.
PODCAST
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Dedicated audio programmes on market trends, insights and news.
VIDEO
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Because a quality video inspires and informs like no other medium, we make it a powerful tool to reach and influence.
PRESS
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PHOTOGRAPHY
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WHAT OUR CLIENTS SAY
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I think that IFA International is a useful tool for every visitor to see through this amazing exhibition and its protagonists with a keen eye. Here at IFA, like in few other occasions, the progress and level of advancement reached by technology and innovation can be seen and appreciated – understanding how this will change our everyday life. This magazine makes all this clearly and quickly visible.
Yannick Fierling
I would like to express my sincere thanks to the team for ensuring the best ever publicity for Sri Lanka in IFTM Daily this year.
Sarangi Thilakasena
Assistant Director Marketing of Sri Lanka Tourism Promotion Bureau
IFA International has become the excellent marketing tool for our company during IFA to increase the traffic to our booth. At the same time, it is also a good introductory tool for our new products to the various companies at the show.
Mr Kim Jongboo
Kuvings – CEO
IFA is a significant and massive consumer electronics event, the official show daily is a helpful tool for attendees to identify products being shown and how to find them.
Mr Jo Seong-jin
LG – CEO
It’s a good platform to share destination news and therefore a must have during the show.
Najib Balala
Minister of Tourism, Kenya
The show allowed us to keep growing our presence which is one of our main aims of course. Our appearance in Vinexpo Daily no doubt contributed to this.
Alex De Cata
International Development Advisor WSET
OUR PARTNERS
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YOUR KEY CONTACTS
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Bettina Badon
Chief Operations officer
Originally from Germany, Bettina obtained
a bi-national diploma in European Business Studies from Fachhochschule Landshut and APU Cambridge. After several positions in the US and France, she joined Cleverdis in 2003. Since 2007, she has held various positions, such as Sales Manager, Project Manager for IFA International, ITB News and IFTM Dailt and COO.
Benjamin Klene
Chief Development officer
Benjamin Klene leads international commercial development and strategic partnerships at CLEVERDIS. With over seven years at the company, he has played a key role in expanding its presence across Europe, North America, the Middle East and Asia, reinforcing its position at the world’s leading trade exhibitions.
Previously active in luxury property and investment advisory, he brings strong expertise in high-value negotiations and strategic client management.
Originally from the Cotswold ( UK) and raised across several countries, Benjamin offers a global perspective shaped by multicultural experience.
Monica Hutchings
Editor-in-Chief
Monica grew up in Canada with English parents and has been living in France for over 10 years. With an undergraduate degree in French and Philosophy and a Master’s degree in literary translation, she has worked in many forms of writing and content creation from journalism to video subtitles and voice-overs. She helps create, coordinate and publish multimedia content across Cleverdis’ various platforms.
